Graduate to a Great Career: How Smart Students, New Graduates and Young Professionals Can Launch Brand You

ISBN: 9781857886405

Date of publication: Apr 2016

£ 12.99


In today's job market, competition is fierce. But what if you changed the way you thought about job searches and applications, and instead approached your resume like a marketer launching an exciting new brand? Catherine Kaputa, brand strategist and bestselling author, knows exactly how to make an application sizzle - by turning your passion and strengths into sensational branding tools, and creating Brand You. You will learn how to stand out from a sea of applicants using helpful exercises and fascinating insider strategies from companies like Google, Nike and Volvo. Full of practical advice on everything from CV formatting to internships, from networking to Skype interviews, Graduate to a Great Career will give you the tools you need to survive and show you how to thrive! Suitable for the UK audience.

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